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Rebeca Souza

ABOUT

Hi, I'm Rebecca :)

 

Passionate about the universe of UX design, working throughout the process of creating digital solutions, from formulating and understanding the problem and strategy through discovery, to quantitative and qualitative research, data analysis, benchmarking, prototyping and usability testing with real users. I use agile methods, in design thinking and user centered design as the basis of the work process and I collaborate in the development of the design system, process improvement, in addition to motivating the exchange of knowledge. I enjoy embracing new challenges, designing innovative solutions and testing the limits of creativity.


My focus is to explore the connection between the user, technology and design, with the best user experience in digital products as a priority.

EXPERTISE

Product Discovery

Analysis of opportunities and valuable solutions for the business.

Benchmarking

Performance analysis of competitors or similar.

Documentation

Organization of information, projects and processes.

Research

Investigation of information by qualitative and quantitative means.

Prototyping

Interaction and visualization of the idea with no implementation costs.

Design Thinking

Techniques applied to the design processes of projects.

Data analysis

Learning through Analytics data, heat maps and clicks.

Tests

Validation of the solution with users for usability, A/B, guerrilla warfare.

Design System

Collaboration and creation of scalable components.

COMPANIES

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HIGHLIGHTS

Ladies that UX Floripa - Rebeca Souza

Chapter Leader

Ladies That UX Floripa

Promoting female empowerment, managing the chapter and assisting in the development of volunteers.

UNIVEM - Rebeca Souza

Speaker

UNIVEM

Former student invited by the university to share experiences and talk about the professional market.

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Guest writer

Medium Mosaic

Article: Being a multidisciplinary professional is fundamental in UX - Rebeca tells you why.

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Chapter Leader

Ladies That UX Floripa

Promoting female empowerment, managing the chapter and assisting in the development of volunteers.

thumb-lean2.png

Speaker

UNIVEM

Former student invited by the university to share experiences and talk about the professional market.

thumb-tem.png

Guest writer

Medium Mosaic

Article: Being a multidisciplinary professional is fundamental in UX - Rebeca tells you why.

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