ABOUT
Hi, I'm Rebecca :)
Passionate about the universe of UX design, working throughout the process of creating digital solutions, from formulating and understanding the problem and strategy through discovery, to quantitative and qualitative research, data analysis, benchmarking, prototyping and usability testing with real users. I use agile methods, in design thinking and user centered design as the basis of the work process and I collaborate in the development of the design system, process improvement, in addition to motivating the exchange of knowledge. I enjoy embracing new challenges, designing innovative solutions and testing the limits of creativity.
My focus is to explore the connection between the user, technology and design, with the best user experience in digital products as a priority.
EXPERTISE
Product Discovery
Analysis of opportunities and valuable solutions for the business.
Benchmarking
Performance analysis of competitors or similar.
Documentation
Organization of information, projects and processes.
Research
Investigation of information by qualitative and quantitative means.
Prototyping
Interaction and visualization of the idea with no implementation costs.
Design Thinking
Techniques applied to the design processes of projects.
Data analysis
Learning through Analytics data, heat maps and clicks.
Tests
Validation of the solution with users for usability, A/B, guerrilla warfare.
Design System
Collaboration and creation of scalable components.